You really won’t believe the difference between the photo and the reality this time on Ryanair. I’m so surprised at being fooled by the false advertising that I am writing about a flight I took today.

What is it they say? The definition of insanity is doing the same thing over and over again and expecting a different result. Looks like I meet the definition here as I expected more despite being disappointed in the past.

Here Is The Advertising

Ryanair have the food menu in their inflight magazine. The all day Breakfast Burrito sounds pretty good from the description and it looks good too.

A delicious bacon, onion, potato and egg wrap sounds pretty good to me. The picture also makes it look pretty appetising, so I wanted one. On my last flight none were left so this time I really wanted one.

A Package Is Delivered

As usual with Ryanair the hot food orders are taken first by a crew member passing through the cabin. I ordered my Burrito and patiently waited for it to be heated. Soon enough it arrived.

Overlooking the spelling error, it looks good, right? It is in a package shaped to suggest I am going to get something approximating a Burrito. It even has the same picture on the front of the product. Hotly anticipating the inside item, I opened it up.

A Burrito Or A Wrap?

Look, I’m not stupid. I was under no illusions that I was going to get a large Burrito which would wildly exceed my expectations. When I removed it from the packaging it was sized to what I more or less expected.

It did not slide out of the package gracefully either. Parts of it stuck to the cardboard meaning I had to use a bit of elbow grease to get it out in one piece. No big deal though!

Fooled Again! A Bite By Bite Look At This “Meal”

After my first bite, my suspicions kicked in. There was no filling at all. Knowing how I’ve been fooled before, I decided to document every single bite of my Breakfast Burrito.

What fuckery is this? Where is the bacon? Where is the onion? How about the potato? Not to mention the egg. Compare the picture on the package and inside the magazine to what I received. What is going on?

How About The Ingredients?

Appalled by what is offered in this so called Breakfast Burrito, I decided to check out the ingredients. Helpfully it is in many languages, reflecting Ryanair’s European clientele.

Wrap, 47%. Filling 53%. The filling comprises of Free-Range Egg, Potatoes, Sour Cream, Milk, Cream, Smoked Pork Meat, then oils and other preservatives and flavour enhancers. You can’t tell me that 53% of what I ate comprised of the filling. Not a hope!

Now the thing tasted like a wrap with something inside vaguely breakfast like. It was a sort of yellow gloop which presumably is the concoction created when all those various ingredients come together. Edible, yes – as advertised, no way.

My expectation is something akin to the packaging. A wrap with fillings I could identify by sight. Is it too much to ask? I know it is a budget carrier and costs are always a focus but really? Do people buying cheap fares deserve to be insulted with cheap food that is not as advertised? I don’t think so.

Overall Thoughts

That’s it, I’ve had it. I have been fooled one too many times by the “culinary delights” of Ryanair. I sat on my flight today from Dublin to Luton and decided I am no longer purchasing any food on board the airline.

It is overpriced for what is offered and the fact it is not as advertised is particularly upsetting. Cheap fares does not mean you have to sell bad food on board. Sure, you may say that passengers on a budget should expect this, but decent food should be a human right.

This food is quite plainly done as cheaply as possible to make the highest margin. More power to them, but there should be more accurate pictures provided so people can make an informed decision on what they are about to buy.

Thank you for reading and if you have any comments or questions, please leave them below.

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