It’s always nice to see economy class passengers being shown a little love by an airline. They seem so often forgotten, so it’s great to hear British Airways are adding extra food and drinks for those down the back.

While the changes really bring the products up to the level of other airlines, they should not be dismissed. These extra items should add a nice glow of happiness to those on long flights in the inexpensive seats.

Extra Food And Drinks

First up, World Traveller Plus customers (that’s premium economy) will see the return of their welcome drink. Sparkling wine will be offered to enhance the pre-flight experience. It’s long overdue, as it really adds to the overall feel of the cabin class.


Those in both World Traveller and World Traveller Plus will now get an ice cream service on all day flights departing before 5pm. This brings BA in line with Aer Lingus who have served ice creams on their transatlantic flights in economy class for a while.

Overall Thoughts

The British Airways press release notes the ice creams start on Friday, 7 July 2023. World Traveller Plus will get their welcome drinks back in the middle of July, so not too much longer to wait.

As usual, people travelling in the premium cabins have not been forgotten. Club World business class will get a British sparkling wine to try (Balfour Rosé de Noirs), while First passengers get a rosé blend wine called Rock Angel. All of that is topped off with summer inspired menus through September. Good times!

What do you think of the ice creams for economy class passengers and the welcome drink restoration for World Traveller Plus? Thank you for reading and if you have any comments or questions, please leave them below.

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Featured image by Irish Air Spectacular and Ice Cream via British Airways.