AmEx Canada is offering a 25% transfer bonus to Flying Blue, Air France and KLM frequent flyer programs. This means 1,000 Membership Rewards points become 1,250 Flying Blue miles. The offer is live now and runs through April 17, 2026. Amex Canada only recently improved the regular Flying Blue transfer ratio from the long-standing 1:0.75, so this bonus is now stacking on top of a much better baseline than before.
Let’s go into the details. As always, a transfer bonus is not automatically a good deal just because the math looks nicer on the surface.
Flying Blue Transfer Bonus
The current promotion is simple:
1,000 Amex Membership Rewards = 1,250 Flying Blue miles
The bonus runs until April 17, 2026.
Why This Matters
To put this into context, three months ago, 50,000 American Express Membership Reward points gave 37,500 Flying Blue miles. Today, those same 50,000 American Express Membership Reward points gives 62,500 Flying Blue miles.
That is a huge difference in real terms.
Flying Blue Sweet Spots
I am not sure if I will be able to list out all the sweet spots of the program. There are just too many to list. However, I have highlighted some of them below, and these are sweet spots, I will personally be reviewing before April 17 and deciding whether to transfer my points and make a flight booking.
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WestJet flights across Canada, USA, Mexico and Caribbean. Vancouver to Toronto is only 14,500 points.
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Business Class flights from Canada to Europe. I have seen prices go as low as 45,000 points per direction.
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Business Class flights from Canada to Asia and Middle East. I have seen prices go as low as 60,000 points per direction.
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Promo Rewards where Flying Blue offers 25 to 50% discount off award flights.
The catch, of course, is that Flying Blue does not follow a fixed award chart, so prices are invariably vague. This is not one of those “transfer first, ask questions later” situations. I would not recommend doing speculative transfers just to take advantage of the promotion. It just means the numbers are better if you were going to redeem points anyways.
Conclusion
A 25% Flying Blue transfer bonus is solid, but not spectacular. It is good enough to use for a specific redemption, but not good enough for me to move points over without a plan.
If you already found saver-ish pricing on an Air France or KLM award, this can absolutely help you stretch your Membership Rewards balance. But if you are transferring first and hoping to figure it out later, that is usually how “bonus” promotions become expensive mistakes.
